Barry Jude is a young fashion designer, graduate with a master’s degree from Kingston, University of London, today he presents us his last Men collection, and we made him a little interview to understand a bit more what is behind this collection.

What was your inspiration for this collection?

The inspiration for this collection was Alan Turing, who played a vital role in WW2 by deciphering the codes from the German Enigma Machine.

Despite his contribution to Britain, at a time when homosexuality was a criminal offence, he was forced to treat with female hormones and later committed suicide. He used to try to make the machine with a soul. By the end was questioning his heart. So this collection embeds-spiritual questionnaire and scientific reference, the hand embroidery shown was an integral part of craftsmanship, just like the time-consuming of coding. Flowers formed by codes reference scientific and religious part of his life. I spent a lot of time in the London Science museum learning about Turing and the Enigma codes at that time.

Which materials did you use for this collection?

One of the main points when I consider the fabrication is the durability of it. Today there is too much land waste caused by our fast speed industry, I try to create products with longevity. Most of the fabric used in my collection is Scottish hand made wool, using craftsmanship and manual techniques, which sustains tradition- therefore maintaining sustainability.

To whom you design?

Men with style, charm and knowledge, living a rich lifestyle, but not necessarily financially rich.

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