FASHION DESIGNER VICTORIA WRIGHT
Fashion Designer Custom Couture
Victoria Wright is a fashion designer from Bucks County. She studied at Parsons in New York City and Moore College of Art and Design in Philadelphia. She worked for top brands like Club Monaco, Rebecca Taylor, and Urban Outfitters.
She started her career in 2014 and was a finalist in the Philadelphia Magazine Fashion Project and presented her first collection at Atlantic City Fashion Week. In the last 10 years, Victoria has developed her brand with a unique vision and incredible craftsmanship. Her motto: timeless, elegant, and effortless.
Today we have a nice interview, about her career, her passion, and her dreams.
When did you know you wanted to be a fashion designer?
I have known I wanted to be a fashion designer since I was about 12-13 years old. I loved drawing women in beautiful dresses and when I found out that I could make a career out of bringing my designs to life I immediately knew that I was meant to be a fashion designer.
What’s it like being in the fashion industry
The fashion industry is super competitive, but very exciting! Every day is different with new challenges and reward. My favorite part is being able to help people look and feel their best through great design.
How is the fashion industry in Philadelphia?
The industry in Philadelphia is very collaborative and community based. We all help each other and are always willing to network, connect, and share industry secrets between one another. I love the spirit of comradery we have as opposed to cut throat competition. It’s very refreshing!
What was your first job in the fashion industry?
My very first job was at 16 years old in a bridal boutique in Bucks County, PA. I was the fitter’s assistant and helped fit wedding gowns. It is actually very ironic, as I have come full circle and am now designing a wedding gown collection.
How do you choose your inspiration?
I find inspiration through travelling, people watching street style, art history, going antiquing, and through unique luxury fabrics I source. A lot of time the fabric informs the design. I also love flipping through vintage magazines, art books, and scrolling through Pinterest/ Instagram to see what is trending.
In one word how would you define yourself as a designer
Romanticism.
What advice would you pass along to those starting in the Fashion Business
My advice is to have a strong point of view and to know your customer. Your point of view will separate you from the rest and give you a strong value proposition. In terms of knowing your customer… a lot of times people start creative businesses as an outlet for their creativity and sometimes, let’s be honest, their own ego. That’s all fine, but never forget the customer you serve and how you want to make them feel when wearing your designs. That’s the key to having a successful business in my opinion as it will keep customers coming back for more!
Tell us about your last collection
My latest collection is the epitome of romance and femininity. Soft laces, tulle, and textural satin and taffeta come together in my designs to mimic soft puffy clouds and the peaceful feeling you get while watching the sun rise over a beautiful garden. It is a bridal collection, so most pieces are ivory, but there will also be some soft pinks and champagne colors harking back to my love of sun rises. I love the connection to the sun rise, as I want my customers to have that same feeling of peace and renewal as they take the step into marriage and starting a new life with their true love. The silhouettes are elegant, dramatic, and exude romance. I also took some inspiration from fashion history and have referenced the Romantic era with shiny satins, full skirts, off the shoulder necklines, corsetry details, and some statement sleeves.
To know more about Victoria, please visit: Victoria Wright
